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Netflix is an American entertainment company founded by Reed Hastings and Marc Randolph on August 29, 1997, in Scotts Valley, California. It specializes

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This article is about the streaming and DVD-by-mail provider. For the algorithm competition, see Netflix Prize. For the song, see Netflix (song). Netflix, Inc. Type of business Public Traded as
  • NASDAQ-100 component
Founded August 29, 1997; 20 years ago (1997-08-29) in Scotts Valley, California, United States Headquarters 100 Winchester Circle, Los Gatos, California,United States Area served 190 countries Founder(s)
  • Reed Hastings
  • Marc Randolph
Key people
  • Reed Hastings (Chairman, CEO)
  • Ted Sarandos (CCO)
Industry Entertainment Products
  • Streaming media
  • Video on demand
  • Film production
  • Film distribution
  • Television production
Revenue US$8.83 billion (2016) Operating income US$380 million (2016) Net income US$187 million (2016) Total assets US$13.6 billion (2016) Total equity US$2.7 billion (2016) Employees 3,500 (2016) Divisions Domestic Streaming
International Streaming
Domestic DVD Subsidiaries
  • Netflix International
  • Netflix Streaming Services
  • Netflix Studios
  • Millarworld
Website Alexa rank 32 (Global, August 2017) Registration Required Users 103.95 million worldwide Current status Active

Netflix is an American entertainment company founded by Reed Hastings and Marc Randolph on August 29, 1997, in Scotts Valley, California. It specializes in and provides streaming media and video-on-demand online and DVD by mail. In 2013, Netflix expanded into film and television production, as well as online distribution. As of 2017, the company has its headquarters in Los Gatos, California.

Netflix's initial business model included DVD sales and rental, although Hastings jettisoned DVD sales about a year after Netflix's founding to focus on the DVD rental by mail business. In 2007, Netflix expanded its business with the introduction of streaming media, while retaining the DVD and Blu-ray rental service. The company expanded internationally, with streaming made available to Canada in 2010 and continued growing its streaming service from there; by January 2016, Netflix services operated in over 190 countries.

Netflix entered the content-production industry in 2013, debuting its first series, House of Cards. It has greatly expanded the production of both film and television series since then, offering "Netflix Original" content through its online library of films and television. Netflix released an estimated 126 original series or films in 2016, more than any other network or cable channel.

As of July 2017, Netflix had 103.95 million subscribers worldwide, including 51.92 million in the United States.

Netflix's headquarters are in 100 Winchester Circle, Los Gatos, California, USA. They also have other offices in the Netherlands, Brazil, India, Japan and Korea.

  • 1 History
    • 1.1 Founding and establishment
    • 1.2 Membership fee, Blockbuster acquisition offer, growth start
    • 1.3 Video on demand introduction, declining DVD sales, global expansion
      • 1.3.1 Early Netflix Original content
    • 1.4 Entertainment dominance and presence and continued growth
    • 1.5 Rebranding and wider international expansion
  • 2 Ownership
  • 3 Services
    • 3.1 History
    • 3.2 Disc rental
      • 3.2.1 Qwikster
    • 3.3 Profiles
      • 3.3.1 Reintroduction
  • 4 Products
  • 5 Content
    • 5.1 Netflix Originals
    • 5.2 Canceled programs
    • 5.3 Film and television deals
  • 6 Device support
  • 7 Sales and marketing
  • 8 International expansion
  • 9 Competitors
    • 9.1 Time Warner
  • 10 Awards
  • 11 Finance and revenue
    • 11.1 2010
    • 11.2 2011
    • 11.3 2014
    • 11.4 2016
  • 12 Legal issues and controversies
  • 13 User information
  • 14 Effects and legacy
  • 15 See also
  • 16 References
  • 17 External links

History Further information: Timeline of Netflix Founding and establishment Netflix's headquarters in Los Gatos, California

Netflix was founded on August 29, 1997, in Scotts Valley, California, by Marc Randolph and Reed Hastings. Randolph worked as marketing director for Hastings' company, Pure Atria Corporation. Randolph was a co-founder of MicroWarehouse, a computer mail order company, and was later employed by Borland International as vice president of marketing. Hastings, a computer scientist and mathematician, sold Pure Atria to Rational Software Corporation in 1997 for $700 million in what was then the richest acquisition in Silicon Valley history. He and Randolph came up with the idea for Netflix while commuting between their homes in Santa Cruz and Pure Atria's headquarters in Sunnyvale while waiting for government regulators to approve the merger.

Hastings, Randolph's mother and Integrity QA founder Steve Kahn invested $2.5 million in startup cash for Netflix. Randolph admired the fledgling e-commerce company Amazon and wanted to find a large category of portable items to sell over the internet using a similar model. He and Hastings considered and rejected VHS tapes as too expensive to stock and too delicate to ship. When they heard about DVDs, which were available in only a few markets in 1997, they tested the concept of selling or renting DVDs by mail by mailing a compact disc to Hastings' house in Santa Cruz. When the disc arrived intact, they decided to take on the $16 billion home video sales and rental industry. Hastings is often quoted saying that he decided to start Netflix after being fined $40 at a Blockbuster store for being late to return a copy of Apollo 13 but this is an apocryphal story that he and Randolph designed to explain the company's business model and motivation.

Netflix was launched on April 14, 1998, with only 30 employees and 925 DVDs available through the pay-per-rent model with rates and due dates that were similar to its bricks-and-mortar rival, Blockbuster.

Membership fee, Blockbuster acquisition offer, growth start

Netflix introduced the monthly subscription concept in September 1999, and then dropped the single-rental model in early 2000. Since that time, the company has built its reputation on the business model of flat-fee unlimited rentals without due dates, late fees, shipping and handling fees, or per-title rental fees.

The original Netflix logo, used from 1997 to 2000. Netflix logo used from 2000 to 2014

In 2000, Netflix offered to be acquired by Blockbuster for $50 million, but the offer was declined. Netflix initiated an initial public offering (IPO) on May 29, 2002, selling 5.5 million shares of common stock at the price of US$15.00 per share. On June 14, 2002, the company sold an additional 825,000 shares of common stock at the same price. After incurring substantial losses during its first few years, Netflix posted its first profit during fiscal year 2003, earning US$6.5 million profit on revenues of US$272 million. In 2005, 35,000 different films were available, and Netflix shipped 1 million DVDs out every day.

Randolph, a dominant producer and board member for Netflix, retired from the company in 2004.

Video on demand introduction, declining DVD sales, global expansion

Netflix developed and maintains an extensive personalized video-recommendation system based on ratings and reviews by its customers. On October 1, 2006, Netflix offered a $1,000,000 prize to the first developer of a video-recommendation algorithm that could beat its existing algorithm Cinematch, at predicting customer ratings by more than 10%.

In February 2007, the company delivered its billionth DVD, and began to move away from its original core business model of DVDs, by introducing video on demand via the Internet. Netflix grew as DVD sales fell from 2006 to 2011.

In January 2013, Netflix reported that it had added two million United States customers during the fourth quarter of 2012, with a total of 27.1 million United States streaming customers, and 29.4 million total streaming customers. In addition, revenue was up 8% to $945 million for the same period. That number increased to 36.3 million subscribers (29.2 million in the United States) in April 2013. As of September 2013, for that year's third quarter report, Netflix reported its total of global streaming subscribers at 40.4 million (31.2 million in the United States). By the fourth quarter of 2013, Netflix reported 33.1 million United States subscribers. By September 2014, Netflix had subscribers in over 40 countries, with intentions of expanding their services in unreached countries.

Early Netflix Original content

Netflix has played a prominent role in independent film distribution. Through its division Red Envelope Entertainment, Netflix licensed and distributed independent films such as Born into Brothels and Sherrybaby. As of late 2006, Red Envelope Entertainment also expanded into producing original content with filmmakers such as John Waters. Netflix closed Red Envelope Entertainment in 2008, in part to avoid competition with its studio partners.

Entertainment dominance and presence and continued growth

Netflix has been one of the most successful dot-com ventures. In September 2002, The New York Times reported that, at the time, Netflix mailed about 190,000 discs per day to its 670,000 monthly subscribers. The company's published subscriber count increased from one million in the fourth quarter of 2002 to around 5.6 million at the end of the third quarter of 2006, to 14 million in March 2010. Netflix's early growth was fueled by the fast spread of DVD players in households; in 2004, nearly two-thirds of United States homes had a DVD player. Netflix capitalized on the success of the DVD and its rapid expansion into United States homes, integrating the potential of the Internet and e-commerce to provide services and catalogs that bricks-and-mortar retailers could not compete with. Netflix also operates an online affiliate program which has helped to build online sales for DVD rentals. The company offers unlimited vacation time for salaried workers and allows employees to take any amount of their paychecks in stock options.

By 2010, Netflix's streaming business had grown so quickly that within months the company had shifted from the fastest-growing customer of the United States Postal Service's first-class service to the largest source of Internet streaming traffic in North America in the evening. In November, it began offering a standalone streaming service separate from DVD rentals. On September 18, 2011, Netflix announced its intentions to rebrand and restructure its DVD home media rental service as an independent subsidiary called Qwikster, separating DVD rental and streaming services. Andy Rendich, a 12-year Netflix veteran, was to be CEO of Qwikster. Qwikster would carry video games whereas Netflix did not. However, in October 2011, Netflix announced that it would retain its DVD service under the name Netflix and would not, in fact, create Qwikster for that purpose.

In April 2011, Netflix had over 23 million subscribers in the United States and over 26 million worldwide. But on October 24, Netflix announced 800,000 unsubscribers in the United States during Q3 2011, and more losses were expected in Q4 2011. However Netflix's income jumped 63% for Q3 2011. Year-long, the total digital revenue for Netflix reached at least $1.5 billion. On January 26, 2012, Netflix added 610,000 subscribers in the United States by the end of the fourth quarter of 2011, totaling 24.4 million United States subscribers for this time period. On October 23, however, Netflix announced an 88% decline in profits for the third quarter of the year.

Opened Netflix rental envelope containing a DVD of Coach Carter.

In April 2012, Netflix filed with the Federal Election Commission (FEC) to form a political action committee (PAC) called FLIXPAC. Politico referred to the PAC, based in Los Gatos, California, as "another political tool with which to aggressively press a pro-intellectual property, anti-video-piracy agenda." The hacktivist group Anonymous called for a boycott of Netflix following the news. Netflix spokesperson Joris Evers indicated that the PAC was not set up to support the Stop Online Piracy Act (SOPA) and the PROTECT IP Act (PIPA), tweeting that the intent was to "engage on issues like net neutrality, bandwidth caps, UBB and VPPA."

In February 2013, Netflix announced it would be hosting its own awards ceremony, The Flixies. On March 13, 2013, Netflix announced a Facebook implementation, letting United States subscribers access "Watched by your friends" and "Friends' Favorites" by agreeing. This was not legal until the Video Privacy Protection Act of 1988 was modified in early 2013.

Rebranding and wider international expansion

In April 2014, Netflix approached 50 million global subscribers with a 32.3% video streaming market share in the United States. Netflix operated in a total of 41 countries around the world. In June 2014, Netflix unveiled a global rebranding: a new logo, which uses a modern typeface with the drop shadowing removed, and a new website UI. The change was controversial; some liked the new minimalist design, whereas others felt more comfortable with the old interface. In July 2014, Netflix surpassed 50 million global subscribers, with 36 million of them being in the United States.

At the 2016 Consumer Electronics Show, Netflix announced a major international expansion of its service into 150 additional countries. Netflix promoted that with this expansion, it would now operate in nearly all countries that the company may legally or logistically operate in. A notable exception was China, citing the barriers of operating internet and media services in the country due to its regulatory climate. Reed Hastings stated that the company was planning to build relationships with local media companies that could serve as partners for distributing its content in the country (with a goal to concentrate primarily on its original content), but stated that they were in no hurry, and could thus take "many years".

Also in January 2016 Netflix announced it would begin blocking virtual private networks, or VPNs. At the same time, Netflix reported 74.8 million subscribers and predicted it would add 6.1 million more by March 2016. Subscription growth has been fueled by its global expansion. By the end of the year, Netflix added a feature to allow customers to download and play select movies and shows while offline.

In February 2017, Netflix signed a music publishing deal with BMG Rights Management, where BMG will oversee rights outside of the United States for music associated with Netflix original content. Netflix continues to handle these tasks in-house in the United States. On April 17, 2017, it was reported that Netflix was nearing 100 million subscribers. On April 25, 2017, Netflix announced that it had reached a licensing deal in China with the Baidu-owned streaming service iQiyi, to allow selected Netflix original content to be distributed in China on the platform.

On August 7, 2017, Netflix acquired the creator-owned publishing company of comic book writer Mark Millar. Netflix plans to leverage Millar and his current and future work for future original content. Chief content officer Ted Sarandos described Millar as being a "modern-day Stan Lee". The following week, Netflix announced that it had entered into an exclusive development deal with Shonda Rhimes.


As of 2017 Netflix shares are mainly held by institutional investors, including Capital Group Companies, The Vanguard Group, BlackRock and others.


Netflix's video on demand streaming service, formerly branded as Watch Now, allows subscribers to stream television series and films via the Netflix website on personal computers, or the Netflix software on a variety of supported platforms, including smartphones and tablets, digital media players, video game consoles, and smart TVs According to a Nielsen survey in July 2011, 42% of Netflix users used a standalone computer, 25% used the Wii, 14% by connecting computers to a television, 13% with a PlayStation 3 and 12% an Xbox 360.

When the streaming service first launched, Netflix's disc rental subscribers were given access at no additional charge. Subscribers were allowed approximately one hour of streaming per dollar spent on the monthly subscription (a $16.99 plan, for example, entitled the subscriber to 17 hours of streaming media). In January 2008, however, Netflix lifted this restriction, at which point virtually all rental-disc subscribers became entitled to unlimited streaming at no additional cost (however, subscribers on the restricted plan of two DVDs per month ($4.99) remained limited to two hours of streaming per month). This change came in a response to the introduction of Hulu and to Apple's new video-rental services. Netflix later split DVD rental subscriptions and streaming subscriptions into separate, standalone services, at which point the monthly caps on Internet streaming were lifted.

Netflix service plans are currently divided into three price tiers; the lowest offers standard definition streaming on a single device, the second allows high definition streaming on two devices simultaneously, and the "Platinum" tier allows simultaneous streaming on up to four devices, and 4K streaming on supported devices and internet connections. The HD subscription plan historically cost US$7.99; in April 2014, Netflix announced that it would raise the price of this plan to $9.99 for new subscribers, but that existing customers would be grandfathered under this older price until May 2016, after which they could downgrade to the SD-only tier at the same price, or pay the higher fee for continued high definition access.

On November 30, 2016, Netflix launched an offline playback feature, allowing users of the Netflix mobile apps on Android or iOS to cache content on their devices in standard or high quality for viewing without an internet connection. The feature is primarily available on selected series and films, and Netflix stated that more content would be supported by the feature over time.

History Marc Randolph, co-founder of Netflix and the first CEO of the company. Reed Hastings, co-founder and the current CEO.

On October 1, 2008, Netflix announced a partnership with Starz to bring 2,500+ new films and shows to "Watch Instantly", under Starz Play.

In August 2010, Netflix reached a five-year deal worth nearly $1 billion to stream films from Paramount, Lionsgate and Metro-Goldwyn-Mayer. The deal increased Netflix's annual spending fees, adding roughly $200 million per year. It spent $117 million in the first six months of 2010 on streaming, up from $31 million in 2009.

On July 12, 2011, Netflix announced that it would separate its existing subscription plans into two separate plans: one covering the streaming and the other DVD rental services. The cost for streaming would be $7.99 per month, while DVD rental would start at the same price. The announcement led to panned reception amongst Netflix's Facebook followers, who posted negative comments on its wall. Twitter comments spiked a negative "Dear Netflix" trend. The company defended its decision during its initial announcement of the change:

"Given the long life we think DVDs by mail will have, treating DVDs as a $2 add-on to our unlimited streaming plan neither makes great financial sense nor satisfies people who just want DVDs. Creating an unlimited-DVDs-by-mail plan (no streaming) at our lowest price ever, $7.99, does make sense and will ensure a long life for our DVDs-by-mail offering."

In a reversal, Netflix announced in October that its streaming and DVD-rental plans would remain branded together.

Disc rental

In the United States, the company provides a monthly flat-fee for DVD and Blu-ray rentals. A subscriber creates a rental queue, a list, of films to rent. The films are delivered individually via the United States Postal Service from regional warehouses. As of March 28, 2011, Netflix had 58 shipping locations throughout the United States The subscriber can keep the rented disc as long as desired, but there is a limit on the number of discs that each subscriber can have simultaneously via different tiers. To rent a new disc, the subscriber must return the previous disc in a metered reply mail envelope. Upon receipt, Netflix ships the next available disc in the subscriber's rental queue.

Netflix offers pricing tiers for DVD rental. Subscribers' accounts in active, current status offers plans with up to eight DVDs simultaneously. Gift subscriptions are available. On November 21, 2008, Netflix began offering subscribers rentals on Blu-ray disc for an additional fee. In addition, Netflix sold used discs, delivered and billed identically as rentals. This service was discontinued at the end of November.

On January 6, 2010, Netflix agreed with Warner Bros. to delay new release rentals 28 days prior to retail, in an attempt to help studios sell physical copies, with similar deals involving Universal and 20th Century Fox were reached on April 9. In 2011, Netflix split its service pricing, allowing more flexibility for customers. Currently, Netflix's disc rental memberships range from $7.99 to $19.99/m, including a free one-month trial and unlimited DVD exchanges.


On September 18, 2011, Netflix announced that it would split out and rebrand its DVD-by-mail service as Qwikster. CEO Reed Hastings justified the decision, stating that "we realized that streaming and DVD by mail are becoming two quite different businesses, with very different cost structures, different benefits that need to be marketed differently, and we need to let each grow and operate independently." It was also announced that the re-branded service would add video game rentals. The decision to split the services was widely criticized; it was noted that the two websites would have been autonomous from each other (with ratings, reviews, and queues not carrying over between them), and would have required separate user accounts. Additionally, the two websites would require separate subscriptions, meaning that a bundle of DVD-by-mail and streaming service now cost US$16 per-month rather than $10.

On October 10, 2011, Netflix announced that it had shelved the planned re-branding in response to customer feedback, and that the DVD-by-mail and streaming services would continue to operate through a single website under the Netflix brand. However, the pricing increase was not reversed. Netflix stated that it had lost 800,000 subscribers in the fourth quarter of 2011—a loss partially credited to the poor reception of the aborted re-branding.

In March 2012, Netflix confirmed to TechCrunch that it had acquired the domain name By 2016, Netflix had quietly rebranded its DVD-by-mail service under the name, A Netflix Company.


In June 2008, Netflix announced plans to eliminate its online subscriber profile feature. Profiles allow one subscriber account to contain multiple users (for example, a couple, two roommates, or parent and child) with separate DVD queues, ratings, recommendations, friend lists, reviews, and intra-site communications for each. Netflix contended that elimination of profiles would improve the customer experience. However, likely as a result of negative reviews and reaction by Netflix users, Netflix reversed its decision to remove profiles 11 days after the announcement. In announcing the reinstatement of profiles, Netflix defended its original decision, stating, "Because of an ongoing desire to make our website easier to use, we believed taking a feature away that is only used by a very small minority would help us improve the site for everyone," then explained its reversal: "Listening to our members, we realized that users of this feature often describe it as an essential part of their Netflix experience. Simplicity is only one virtue and it can certainly be outweighed by utility."


Netflix reinvigorated the "Profiles" feature on August 1, 2013 that permits accounts to accommodate up to five user profiles, associated either with individuals or thematic occasions. "Profiles" effectively divides the interest of each user, so that each will receive individualized suggestions and adding favorites individually. "This is important", according to Todd Yellin, Netflix's Vice President of Product Innovation, because, "About 75 percent to 80 percent of what people watch on Netflix comes from what Netflix recommends, not from what people search for". Moreover, Mike McGuire, a VP at Gartner, said: "profiles will give Netflix even more detailed information about its subscribers and their viewing habits, allowing the company to make better decisions about what movies and TV shows to offer". Additionally, profiles lets users link their individual Facebook accounts, and thus share individual watch queues and recommendations, since its addition in March after lobbying Congress to change an outdated act. Neil Hunt, Netflix's Chief Product Officer, told CNNMoney: "profiles are another way to stand out in the crowded streaming-video space", and, "The company said focus-group testing showed that profiles generate more viewing and more engagement".

Hunt says Netflix may link profiles to specific devices, in time, so a subscriber can skip the step of launching a specific profile each time s/he logs into Netflix on a given device.

Critics of the feature have noted:

  • New profiles are created as "blank slates", but viewing history prior to profile creations stays profile-wide.
  • People don't always watch Netflix alone, and media watched with viewing partner(s) – whose tastes might not reflect the owner(s) – affect recommendations made to that profile

In response to both concerns, however, users can refine future recommendations for a given profile by rating the shows watched and by their ongoing viewing habits.

Products An Aquos remote control with a Netflix button

In 2011, Netflix introduced a Netflix button for certain remote controls, allowing users to instantly access Netflix on compatible devices.

Netflix revealed a prototype of the new device called "The Switch" at the 2015 World Maker Faire New York. "The Switch" allows Netflix users to turn off lights when connected to a smart home light system. It also connects to users' local networks to enable their servers to order takeout, and silence one's phone at the press of a button. Though the device hasn't been patented, Netflix released instructions on their website, on how to build it at home (DIY). The instructions cover both the electrical structure and the programming processes.

In May 2016, it created a new tool called FAST to determine how fast one's Internet connection is.

Content Netflix Originals Further information: List of original programs distributed by Netflix

A "Netflix Original" is content that is produced, co-produced, or distributed by Netflix exclusively on their services. Netflix funds their original shows differently than other TV networks when they sign a project, providing the money upfront and immediately ordering two seasons of most series.

In March 2011, Netflix began acquiring original content for its library, beginning with the hour-long political drama House of Cards, which debuted in February 2013. The series was produced by David Fincher, and stars Kevin Spacey. In late 2011, Netflix picked up two eight-episode seasons of Lilyhammer and a fourth season of the ex-Fox sitcom Arrested Development. Netflix released the supernatural drama series Hemlock Grove in early 2013.

In February 2013, DreamWorks Animation and Netflix co-produced Turbo FAST, based on the movie Turbo, which premiered in July. Netflix has distributed over a dozen other animated family and kid shows, including All Hail King Julien, The Mr. Peabody & Sherman Show, Dawn of the Croods, Voltron: Legendary Defender, and Kulipari: An Army of Frogs.

Logos of some Netflix original programs

Orange Is the New Black debuted on the streaming service in July 2013. In a rare discussion of a Netflix show's ratings, Netflix executives have commented that the show is Netflix's most-watched original series. In February 2016, Orange is the New Black was renewed for a fifth, sixth and seventh season.

In November 2013, Netflix and Marvel Television announced a five-season deal to produce live action series' Marvel superhero-focused: Daredevil, Jessica Jones, Iron Fist and Luke Cage. The deal involves the release of four 13-episode seasons that culminate in a mini-series called The Defenders. Daredevil and Jessica Jones premiered in 2015. The Luke Cage series premiered on September 30, 2016, with the miniseries of The Defenders and Iron Fist scheduled for a 2017 release. In April 2016 the Netflix series in the Marvel Cinematic Universe were expanded further, to include an 13-episode series of The Punisher. In addition to the Marvel deal, Disney announced that the television series Star Wars: The Clone Wars would release its sixth and final season on Netflix, as well as all five prior and the feature film. The new Star Wars content was released on Netflix's streaming service on March 7, 2014.

In April 2014, Netflix signed Arrested Development creator Mitch Hurwitz and his production firm The Hurwitz Company to a multi-year deal to create original projects for the service. The period drama Marco Polo premiered on December 12, 2014. The animated sitcom BoJack Horseman premiered in August 2014, to mixed reviews on release but garnering wide critical acclaim for the following seasons.

The science fiction drama Sense8 debuted in June 2015, which was written and produced by The Wachowskis and J. Michael Straczynski Bloodline and Narcos were two other drama series that Netflix released in 2015. On November 6, 2015, Master of None premiered, starring Aziz Ansari. Other comedy shows premiering in 2015 included Unbreakable Kimmy Schmidt, Grace and Frankie, Wet Hot American Summer: First Day of Camp, and W/ Bob & David.

Netflix continued to dramatically expand their original content in 2016. The science fiction supernatural drama Stranger Things premiered in July 2016, the music-driven drama The Get Down in August, and the year's premieres included comedy shows such as Love, Flaked, Netflix Presents: The Characters, The Ranch, and Lady Dynamite. Netflix released an estimated 126 original series or films in 2016, more than any other network or cable channel.

The company has started internally self-producing its original content, such as The Ranch and Chelsea, through its Netflix Studios production house.

In January 2017, Netflix announced all Comedians in Cars Getting Coffee episodes and season 10 would be on their service. The website expects to release 1,000 hours of original content in 2017.

Canceled programs

As of 2017, Netflix has canceled nine shows. They are:

  • Hemlock Grove - canceled after three seasons
  • Lilyhammer - canceled after three seasons
  • Longmire - canceled after six seasons, three of which aired on Netflix
  • Marco Polo - canceled after two seasons
  • Bloodline - canceled after three seasons
  • Sense8 - canceled after two seasons (renewed for final episode)
  • The Get Down - canceled after one season
  • Girlboss - canceled after one season
  • Gypsy - canceled after one season
Film and television deals

Netflix currently has exclusive pay TV deals with several studios. The pay TV deals give Netflix exclusive streaming rights while adhering to the structures of traditional pay TV terms. As of 2014, films catalogued in Netflix's United States library include recent releases from Relativity Media and its subsidiary Rogue Pictures, as well as DreamWorks Animation, Open Road Films (though this deal expired in 2017; Showtime has assumed pay television rights), FilmDistrict, The Weinstein Company, Sony Pictures Animation, and the Walt Disney Studios catalog among others.

Other distributors who have sold back-catalog rights to Netflix include Warner Bros., Universal Pictures, Sony Pictures Entertainment, 20th Century Fox, and Walt Disney Studios. Netflix also holds current and back-catalog rights to television programs distributed by Disney–ABC Television Group, DreamWorks Classics, Kino International, Warner Bros. Television, 20th Television, Hasbro Studios, Saban Brands and CBS Television Distribution. Formerly, the streaming service also held rights to television programs distributed by NBCUniversal Television Distribution and Sony Pictures Television. Netflix also previously held the rights to select titles from vintage re-distributor The Criterion Collection, but these titles pulled from Netflix and added to Hulu's library.

Epix signed a five-year streaming deal with Netflix. For the initial two years of this agreement, first-run and back-catalog content from Epix was exclusive to Netflix. Epix films would come to Netflix 90 days after their premiere on Epix. However, the exclusivity clause ended on September 4, 2012, when Amazon signed a deal with Epix to distribute its titles via the Amazon Video streaming service. These include films from Paramount, Metro-Goldwyn-Mayer and Lionsgate.

On September 1, 2011, Starz ceased talks with Netflix to renew their streaming arrangement. As a result, Starz's library of films and series were removed from Netflix on February 28, 2012. Titles available on DVD were not affected and can still be acquired from Netflix via their DVD-by-mail service. However, select films broadcast on Starz continue to be available on Netflix under license from their respective television distributors.

Netflix also negotiated to distribute animated films from Universal that HBO declined to acquire, such as The Lorax, ParaNorman, and Minions.

On August 23, 2012, Netflix and The Weinstein Company signed a multi-year output deal for RADiUS-TWC films. Later that year, on December 4, Netflix and Disney announced an exclusive multi-year agreement for first-run United States subscription television rights to Walt Disney Studios' animated and live-action films, which were available on Netflix beginning in 2016. However, classics such as Dumbo, Alice in Wonderland and Pocahontas were instantly available upon completion of the deal. Direct-to-video releases were made available in 2013. The agreement with Disney is scheduled to end in 2019, as the company is preparing to launch a new streaming service that will carry all Walt Disney Pictures, Lucasfilm, and Marvel Studios releases. Netflix will retain rights to continue streaming the Marvel series that were produced for the service.

On January 14, 2013, Netflix signed an agreement with Time Warner's Turner Broadcasting System and Warner Bros. Television to distribute Cartoon Network, Warner Bros. Animation, and Adult Swim content, as well as TNT's Dallas, beginning in March 2013. The rights to these programs, previously held by Amazon Video, were given to Netflix shortly after their deal with Viacom to stream Nickelodeon and Nick Jr. programs expired. However, Cartoon Network's ratings dropped by 10% in households that had Netflix, and many of the channel's shows were removed in March 2015. Most of these shows were added to Hulu in May of the same year.

In Canada, Netflix holds pay TV rights to films from Paramount, DreamWorks Animation and 20th Century Fox, distributing all new content from those studios eight months after initial release. In 2015, the company also bought the Canadian pay TV rights to Disney films.

In 2014, opinion web blogger Felix Salmon wrote that Netflix couldn't "afford the content that its subscribers most want to watch." He cited as evidence the company's loss of rights to stream several major movies. According to journalist Megan McArdle, the loss of these movies was extremely problematic for the company; specifically, she said that " movie library is no longer actually a good substitute for a good movie rental place".

Device support Main article: List of Netflix compatible devices

Devices that are compatible with Netflix streaming services include Blu-ray Disc players, tablet computers, mobile phones, high-definition television (HDTV) receivers, home theater systems, set-top boxes, and video game consoles.

4K streaming requires a 4K-compatible device and display, both supporting HDCP 2.2. 4K streaming on personal computers requires hardware and software support of the Microsoft PlayReady 3.0 digital rights management solution, which requires a compatible CPU, graphics card, and software environment. Currently, this feature is limited to Intel Kaby Lake (seventh-generation Intel Core), Windows 10, Nvidia Geforce 10 series graphics cards, and running through Microsoft Edge web browser, or the UWP Netflix app.

Sales and marketing Netflix's booth at the 2017 San Diego Comic-Con

Netflix's website attracted at least 194 million visitors annually, according to a survey from 2008. This was about five times the number of visitors to Blockbuster's main website.

During Q1 2011, sales and rentals of DVDs and Blu-ray discs plunged about 35%, and the sell-through of packaged discs fell 19.99% to $2.07 billion, with more money spent on subscription than in-store rentals. This decrease was attributed to the rising popularity of Netflix and other streaming services.

In July 2012, Netflix hired Kelly Bennett – former Warner Bros. Vice President of Interactive, Worldwide Marketing – to become its new Chief Marketing Officer. This also filled a vacancy at Netflix that had been empty for over six months when their previous CMO Leslie Kilgore left in January 2012.

International expansion Main article: International expansion of Netflix Availability of Netflix, as of Jan. 2016:   Available   Not available 2007 Netflix began streaming in the United States. 2010 The company first began offering streaming service to the international market on September 22, 2010 in Canada. 2011 Netflix expanded its streaming service to Brazil, Hispanic America, the Caribbean and the Guianas. 2012 Netflix started its expansion to Europe in 2012, launching in the United Kingdom and Ireland on January 4. By September 18 it had expanded to Denmark, Finland, Norway and Sweden. 2013 The company decided to slow expansion in order to control subscription costs. It only expanded to the Netherlands. 2014 Netflix became available in Austria, Belgium, France, Germany, Luxembourg, and Switzerland. 2015 Netflix expanded to Australia and New Zealand, Japan, Italy, Portugal, and Spain. 2016 Netflix announced at the Consumer Electronics Show in January 2016 that it had become available everywhere worldwide outside of Mainland China, Syria, North Korea and the territory of Crimea. 2017 In April 2017, Netflix confirmed it had reached a licensing deal in Mainland China for original Netflix content with iQiYi, a Chinese video streaming platform owned by Baidu.

As of July 2017, Netflix officially supports 20 languages for user interface and customer support purposes: Arabic (Modern Standard), Chinese (Simplified and Traditional), Danish, Dutch, English, Finnish, French, German, Hebrew, Italian, Japanese, Korean, Norwegian (Bokmål), Polish, Portuguese (Brazilian and European), Romanian, Spanish (Castilian and Standard), Swedish, Thai and Turkish.

Competitors See also: Online DVD rental and Video on demand

Netflix's success was followed by the establishment of numerous other DVD rental companies, both in the United States and abroad. Walmart began an online rental service in October 2002 but left the market in May 2005. However, Walmart later acquired the rental service Vudu, in 2010.

Blockbuster Video entered the United States online market in August 2004, with a US$19.95 monthly subscription service. This sparked a price war; Netflix had raised its popular three-disc plan from US$19.95 to US$21.99 just prior to Blockbuster's launch, but by October, Netflix reduced this fee to US$17.99. Blockbuster responded with rates as low as US$14.99 for a time, but, by August 2005, both companies settled at identical rates. On July 22, 2007, Netflix dropped the prices of its two most popular plans by US$1.00 in an effort to better compete with Blockbuster's online-only offerings. On October 4, 2012, Dish Network scrapped plans to make Blockbuster into a Netflix competitor. (Dish bought the ailing Blockbuster, LLC in 2011 and will continue to license the brand name to franchise locations, and keep its "Blockbuster on Demand" video streaming service open.)

In 2005, Netflix cited as a potential competitor, which until 2008, offered online video rentals in the United Kingdom and Germany. This arm of the business was eventually sold to LoveFilm; however, Amazon then bought LoveFilm in 2011. In addition, Amazon now streams movies and television shows through Amazon Video (formerly Amazon Video On Demand and LOVEFiLM Instant).

Redbox is another competitor that uses a kiosk approach: Rather than mailing DVDs, customers pick up and return DVDs at self-service kiosks located in metropolitan areas. In September 2012, Coinstar, the owners of Redbox, announced plans to partner with Verizon to launch Redbox Instant by Verizon by late 2012. In early 2013, Redbox Instant by Verizon began a limited beta release of its service, which was described by critics as "No Netflix killer" due to "glitches lackluster selection."

CuriosityStream, a premium ad-free, subscription-based service launched in March 2015 similar to Netflix but offering strictly nonfiction content in the areas of science, technology, civilization and the human spirit, has been dubbed the "new Netflix for non-fiction".

Hulu Plus, like Netflix and Amazon Prime Instant Video, "ink their own deals for exclusive and original content", requiring Netflix "not only to continue to attract new subscribers, but also keep existing ones happy."

Netflix and Blockbuster largely avoid offering pornography, but several "adult video" subscription services were inspired by Netflix, such as SugarDVD and WantedList.

In Australia, Netflix competes with several local streaming companies, most notably locally operated services Stan and Quickflix. In the Nordic countries, Netflix competes with Viaplay, HBO Nordic and C More. In Southeast Asia, Netflix competes with HOOQ, Astro On the Go, Sky on Demand, Singtel TV, HomeCable OnDemand, and iflix. In New Zealand, Netflix competes with local streaming companies including Television New Zealand (TVNZ), Mediaworks New Zealand, Sky Network Television, Lightbox, Neon and Quickflix. In Italy, Netflix competes with Infinity (Mediaset), Sky Online and TIMvision. In South Africa, Netflix competes with ShowMax. In the Middle East, Netflix competes with Starz Play Arabia.

In Mexico, when Televisa tried to create its own streaming service called Blim, it was heavily criticized for not understanding millennials, Netflix themselves also criticized the poor quality of the productions content made by Televisa.

Time Warner

In a 2010 New York Times interview, Time Warner CEO Jeff Bewkes downplayed Netflix as a threat to more traditional media companies. Bewkes told the newspaper, "It's a little bit like, is the Albanian army going to take over the world? I don't think so." At the same time, he recognized that the company's DVD service may have contributed to a decline in DVD sales, and regarding the industry's willingness to make special deals with Netflix in the future, he added "this has been an era of experimentation, and I think it's coming to a close." Bewkes later refined his position, stating during a 2011 conference call that "things like Netflix are welcome additions to the infrastructure. They can monetize value for companies like Warner that maybe there wasn't – in terms of efficiency for older product, wasn't as available beforeOur view of Netflix has been very consistent. I've tried at times to be humorous about it, sometimes to make a point."

Awards Further information: List of awards and nominations received by Netflix

On July 18, 2013, Netflix earned the first Primetime Emmy Award nominations for original online-only web television programs at the 65th Primetime Emmy Awards. Three of its web series, Arrested Development, Hemlock Grove and House of Cards, earned a combined 14 nominations (nine for House of Cards, three for Arrested Development and two for Hemlock Grove). The House of Cards episode "Chapter 1" received four nominations for both the 65th Primetime Emmy Awards and 65th Primetime Creative Arts Emmy Awards, becoming the first webisode of a television series to receive a major Primetime Emmy Award nomination: David Fincher was nominated in the category of Outstanding Directing for a Drama Series. "Chapter 1" joined Arrested Development's "Flight of the Phoenix" and Hemlock Grove's "Children of the Night" as the first webisodes to earn Creative Arts Emmy Award nomination, and with its win for Outstanding Cinematography for a Single-Camera Series, "Chapter 1" became the first webisode to be awarded an Emmy. Fincher's win for Directing for a Drama Series made the episode the first Primetime Emmy-awarded webisode.

On December 12, 2013, the network earned six Golden Globe Award nominations, including four for House of Cards. Among those nominations was Wright for Golden Globe Award for Best Actress – Television Series Drama for her portrayal of Claire Underwood, which she won at the 71st Golden Globe Awards on January 12. With the accolade, Wright became the first actress to win a Golden Globe for an online-only web television series. It also marked Netflix' first major acting award. House of Cards and Orange is the New Black also won Peabody Awards in 2013.

On July 10, 2014, Netflix received 31 Emmy nominations. Among other nominations, House of Cards received nominations for Outstanding Drama Series, Outstanding Directing in a Drama Series and Outstanding Writing in a Drama Series. Kevin Spacey and Robin Wright were nominated for Outstanding Lead Actor and Outstanding Lead Actress in a Drama Series. Orange is the New Black was nominated in the comedy categories, earning nominations for Outstanding Comedy Series, Outstanding Writing For A Comedy Series and Outstanding Directing For A Comedy Series. Taylor Schilling, Kate Mulgrew and Uzo Aduba were respectively nominated for Outstanding Lead Actress in a Comedy Series, Outstanding Supporting Actress in a Comedy Series and Outstanding Guest Actress in a Comedy Series (the latter was for Aduba's recurring role in season one, as she was promoted to series regular for the show's second season).

Netflix got the largest share of 2016 Emmy award nominations among its competitors, with 16 major nominations. However, streaming shows only got 24 nominations out of a total of 139, falling significantly behind cable. The 16 Netflix nominees were: House of Cards with Kevin Spacey, A Very Murray Christmas with Bill Murray, Unbreakable Kimmy Schmidt, Master of None, and Bloodline.

In April 2017, Netflix was nominated for Broadcaster of the Year in the UK's Diversity in Media Awards.

Finance and revenue 2010

In 2010, Netflix's stock price increased 219% to $175.70 and it added eight million subscribers, bringing its total to 20 million. Revenue jumped 29% to $2.16 billion and net income was up 39% to $161 million.


In April 2011, Netflix was expected to earn $1.07 a share in the first quarter of 2011 on revenue of $705.7 million, a huge increase compared to the year-earlier profit of 59¢ on revenue of $493.7 million, according to a survey of 25 analysts polled by FactSet Research.

At their peak, in July 2011, Netflix shares were trading for $299. Following the customer dissatisfaction and resulting loss of subscribers after the announcements by CEO Hastings that streaming and DVD rental would be charged separately, leading to a higher price for customers who wanted both (on September 1), and that the DVD rental would be split off as the subsidiary Qwikster (on September 18), the share price fell steeply, to around $130. However, on October 10, 2011, plans to split the company were scrapped. The reason being that "two websites would make things more difficult", he stated on the Netflix blog. On November 22, Netflix's share tumbled, as share prices fell by as much as 7%. By December 2011, as a consequence of its decision to raise prices, Neflix had lost over 75% of its total value from the summer. Describing their business model as "broken", Wedbush downgraded Netflix's stock rating to "underperform", the equivalent of sell.


In May 2014, Netflix increased the fee for UK subscribers by £1. The price increase took effect immediately for new subscribers, but would be delayed for two years for existing members. Netflix applied similar increases in the United States (an increase of $1) and the Eurozone (an increase of €1). According to Forbes, "Netflix can add roughly $500 million in annual incremental revenues in the U.S. alone by 2017 with this move" and "roughly $200–250 million in incremental revenues from price changes in international markets". However, Reuters' Felix Salmon is critical about Netflix's financial future, noting that "any time that Netflix builds up a profit margin, the studios will simply raise their prices until that margin disappears".


In April 2016, Netflix announced it would be ending a loyalty rate in certain countries for subscribers who were continuously subscribed before price rises. Netflix spent about $5 billion on original content in 2016; this compares to a 2015 revenue of US$6.77 billion (2015).

Legal issues and controversies Main article: Legal issues and controversies surrounding Netflix

In 2004, Netflix was sued for false advertising in relation to claims of "unlimited rentals" with "one-day delivery".

Also, in 2015, Netflix was caught up in a copyright lawsuit of international scope involving the 1948 Italian film Bicycle Thieves.

Netflix was also sued in 2016 because Netflix told subscribers in marketing material that they "would not increase monthly subscription prices as long as the subscribers maintained the subscription service continuously," However, Netflix announced that it would “phase out this grandfathering gradually over the remainder of 2016, with our longest tenured members getting the longest benefit.” The according to the class action, "Netflix has broken its contract with these subscribers by unilaterally raising monthly subscription prices".

User information Main article: Technical details of Netflix This section should include a summary of Technical details of Netflix. See Wikipedia:Summary style for information on how to incorporate it into this article's main text. (July 2017) Effects and legacy

The rise of Netflix has affected the way audiences watch televised content. Netflix's CPO Neil Hunt believes that Netflix is a model for what television will look like in 2025. He points out that because the Internet allows users the freedom to watch shows at their own pace, an episode does not need cliffhangers to tease the audience to keep tuning in week after week, because they can just binge straight into the next episode. Netflix has allowed content creators to deviate from traditional formats that force 30 minute or 60 minute timeslots once a week, which it claims gives them an advantage over networks. Their model provides a platform that allows varying run times per episode based on a storyline, eliminates the need for a week to week recap, and does not have a fixed notion of what constitutes a "season". This flexibility also allows Netflix to nurture a show until it finds its audience, unlike traditional networks which will quickly cancel a show if it is unable to maintain steady ratings.

Netflix has strayed from the traditional necessary production of a pilot episode in order to establish the characters and create arbitrary cliffhangers to prove to the network that the concept of the show will be successful. Kevin Spacey spoke at the Edinburgh International Television Festival about how the new Netflix model was effective for the production of House of Cards, "Netflix was the only company that said, 'We believe in you. We've run our data, and it tells us our audience would watch this series." Though traditional networks are unwilling to risk millions of dollars on shows without first seeing a pilot, Spacey points out that in 2012, 113 pilots were made, 35 of those were chosen to go to air, 13 of those were renewed, and most of those are gone now. The total cost of this is somewhere between $300 million and $400 million, which makes Netflix's deal for House of Cards extremely cost effective. Netflix's subscription fee also eliminates the need for commercials, so they are free from needing to appease advertisers to fund their original content, a model similar to traditional pay television services such as HBO and Showtime.

The Netflix model has also affected viewers' expectations. According to a 2013 Nielsen survey, more than 60% of Americans said they binge-watch shows and nearly eight out of 10 Americans have used technology to watch their favorite shows on their own schedule. Netflix has successfully continued to release its original content by making the whole season available at once, acknowledging changing viewer habits. This allows audiences to watch episodes at a time of their choosing rather than having to watch just one episode a week at a specific scheduled time; this effectively gives its subscribers freedom and control over when to watch the next episode at their own pace. Netflix has capitalized on these habits by automatically playing the next episode in the series, removing the 15-second wait times of content on other streaming services. The structure that allows convenient viewing of episodes, as well as the intent to provide content of quality comparable to some broadcast and cable television programs, in effect often results in the viewer being hooked into the program by the time the next episode starts.

In June 2016, Russian Minister of Culture Vladimir Medinsky asserted that Netflix is part of the US government plot to influence the world culture, "to enter every home, get into every television, and through that television, into the head of every person on earth". This was part of his argument for the increase of funding of Russian cinema to pitch it against the dominance of Hollywood.

See also
  • San Francisco Bay Area portal
  • Companies portal
  • Film portal
  • Comparison between OTT and IPTV
  • Digital television
  • Netflix and chill
  • VaultML
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  • Viewster
  • Viki
  • Vimeo
  • Viu
  • Voddler
  • VyRT
  • Vzaar
  • Wistia
  • Wuaki
  • Xfinity Streampix
  • Xunlei Kankan
  • Yahoo! View
  • Youku
  • YouTube
  • YuppTV
  • Zattoo
  • Fox Sports Go
  • WatchESPN
  • PornerBros
  • Pornhub
  • PornMD
  • PornoTube
  • RedTube
  • XHamster
  • Xtube
  • XVideos
  • YouPorn
  • Funny or Die
  • Acorn TV
  • Amazon Video
  • AnimeLab
  • CBS All Access
  • CraveTV
  • Crunchyroll
  • CuriosityStream
  • DirecTV Now
  • FandangoNOW
  • Fandor
  • Filipino On Demand
  • FilmStruck
  • Foxtel Play
  • Foxtel On
  • Fullscreen
  • Google Play Movies & TV
  • HBO Go
  • HBO Now
  • HOOQ
  • Hulu
  • iflix
  • iTunes Store
  • Microsoft Movies & TV
  • MUBI
  • Netflix
  • New Japan Pro Wrestling World
  • Nintendo eShop
  • Now TV
  • PlayStation Store
  • PlayStation Video
  • PlayStation Vue
  • Playster
  • Seeso
  • ShowMax
  • Showtime
  • Shudder
  • Sky On Demand
  • Sling TV
  • Stan
  • StreamCo
  • UFC Fight Pass
  • VidAngel
  • Vudu
  • Warner Archive Instant
  • WWE Network
  • WWNLive
  • YouTube Red
  • Azubu
  • Blip
  • Blockbuster On Demand
  • BlogTV
  • Fearnet
  • imeem
  • iMesh
  • Intel AppUp
  • Joost
  • Kazaa
  • LoveFilm
  • Megavideo
  • Nintendo Channel
  • Nintendo Video
  • Nokia Store
  • Openfilm
  • Presto
  • Quickflix
  • Redbox Instant by Verizon
  • Revver
  • Shomi
  • Sony Entertainment Network
  • Stage6
  • Super Deluxe
  • TouchVision
  • Triton
  • TroopTube
  • Twango
  • Vdio
  • Vessel
  • Viddler
  • Vongo
  • WeShow
  • Windows Media Center
  • WWE Classics on Demand
  • Yahoo! Screen
  • Zune Marketplace
  • v
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Companies of the NASDAQ-100 index
  • 21st Century Fox
  • Activision Blizzard
  • Adobe Systems
  • Akamai Technologies
  • Alexion Pharmaceuticals
  • Alphabet
  • American Airlines Group
  • Amgen
  • Analog Devices
  • Apple
  • Applied Materials
  • Autodesk
  • Automatic Data Processing
  • Baidu
  • Biogen
  • BioMarin Pharmaceutical
  • Broadcom Limited
  • CA Technologies
  • Celgene
  • Cerner
  • Charter Communications
  • Check Point
  • Cintas
  • Cisco Systems
  • Citrix Systems
  • Cognizant
  • Comcast
  • Costco
  • CSX
  • International
  • Dentsply Sirona
  • Discovery Communications
  • Dish Network
  • Dollar Tree
  • eBay
  • Electronic Arts
  • Expedia
  • Express Scripts
  • Facebook
  • Fastenal
  • Fiserv
  • Gilead Sciences
  • Hasbro
  • Henry Schein
  • Hologic
  • Idexx Laboratories
  • Illumina
  • Incyte
  • Intel
  • Intuit
  • Intuitive Surgical
  • J. B. Hunt Transport Services
  • KLA-Tencor
  • Kraft Heinz
  • Lam Research
  • Liberty Global
  • Liberty Interactive
  • Marriott International
  • Mattel
  • Maxim Integrated Products
  • MercadoLibre
  • Microchip Technology
  • Micron Technology
  • Microsoft
  • Mondelez International
  • Monster Beverage
  • Mylan
  • NetEase
  • Netflix
  • Norwegian Cruise Line
  • Nvidia
  • O'Reilly Auto Parts
  • Paccar
  • Paychex
  • PayPal
  • Qualcomm
  • Regeneron
  • Ross Stores
  • Seagate Technology
  • Shire
  • Sirius XM Holdings
  • Skyworks Solutions
  • Starbucks
  • Symantec
  • T-Mobile US
  • Tesla, Inc.
  • Texas Instruments
  • The Priceline Group
  • Tractor Supply Company
  • Ulta Beauty
  • Verisk Analytics
  • Vertex Pharmaceuticals
  • Viacom
  • Vodafone
  • Walgreens Boots Alliance
  • Western Digital
  • Wynn Resorts
  • Xilinx
  • v
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  • e
Video rental shops Brick and mortar Chain stores
  • Civic Video
  • Culture Convenience Club
  • Family Video
  • Jumbo Video
  • Le SuperClub Vidéotron
  • Video Ezy
  • Netflix
  • Quickflix
  • Xtra-Vision (Xtra-Vision Xpress)
  • Best Buy
  • Redbox
Streaming media
  • BlackBerry World
  • CinemaNow
  • FandangoNOW
  • Google Play Movies
  • iTunes Store
  • Movies & TV
  • Netflix
  • Quickflix
  • Sling TV
Defunct video rental chains
  • Xtra-Vision
  • Avenue Video
  • Blockbuster
    • still exists as franchise
  • Movie Gallery
    • Hollywood Video
  • Ritz Video
  • Rogers Plus
  • Video City
  • Video Library
  • West Coast Video
Defunct DVD-by-mail
  • LoveFilm
Former video rental chains
  • Playdium Movie Magic
  • Videoflicks
  • v
  • t
  • e
Cable, satellite, and other specialty television providers in the United States Cable MVPD
  • Adams Cable
  • Allegiance Communications
  • Altice USA
    • Optimum
    • Suddenlink Communications
  • Armstrong
  • Atlantic Broadband
  • Blue Ridge Communications
  • Blue Stream
  • Broadstripe
  • Buckeye Broadband
  • Cable One
  • Charter Spectrum
  • Comcast Xfinity
  • Consolidated Communications
    • FairPoint Communications
  • Cox Communications
  • Docomo Pacific
  • Emery Telcom
  • Full Channel
  • GCI
  • Hargray
  • Layer3 TV
  • Mediacom
  • Midco
  • Northland Communications
  • OneLink Communications
  • Satview Broadband
  • Service Electric
  • SRT Communications
  • TDS Telecom
  • TPG
    • Grande Communications
    • RCN Corporation
    • Wave Broadband
  • TruVista Communications
  • WOW!
Satellite MVPD
  • Claro
  • Dish Network
  • DirecTV
  • Glorystar
  • Headend in the Sky
  • Home2US
  • AT&T U-verse
  • CenturyLink Prism TV
  • Cincinnati Bell FiOptics
  • Claro
  • Consolidated Communications
    • FairPoint Communications
  • EPB
  • Frontier FiOS
  • Google Fiber
  • GTA Teleguam
  • Hawaiian Telcom
  • Layer3 TV
  • Midco
  • NEP Datastream TV
  • TDS Telecom
  • Verizon FiOS
  • Windstream Kinetic
Virtual MVPD
  • DirecTV Now
  • FuboTV
  • Hulu with Live TV
  • PlayStation Vue
  • Skitter TV
  • Sling TV
  • YouTube TV
  • Amazon Video
  • Anime Network
  • Apple TV (iTunes Store)
  • CBS All Access
  • Crackle
  • Crunchyroll
  • CW Seed
  • CuriosityStream
  • DramaFever
  • Fandor
  • Feeln
  • FunimationNow
  • go90
  • HBO Now
  • History Vault
  • Hulu
  • iON (IPTV)
  • Lifetime Movie Club
  • Netflix
  • Noggin
  • Pluto TV
  • Roku
  • Seeso
  • Showtime
  • StarzPlay
  • Tribeca Shortlist
  • Tubi TV
  • Univision NOW
  • Yupptv
  • WWE Network
Defunct cable
  • Adelphia Communications Corporation
  • Alameda Power and Telecom1
  • Astound Broadband
  • AT&T Broadband
    • MediaOne / Continental Cablevision
    • Tele-Communications Inc.
  • Baja Broadband
    • US Cable
  • Bresnan Communications
  • Bright House Networks
  • Cablevision
  • Champion Broadband
  • Cobridge Communications
  • Community Home Entertainment
  • Graceba Total Communications
  • Insight Communications
  • Jones Intercable
  • King Videocable
  • Knology
  • Marcus Cable
  • NPG Cable
  • Paragon Cable
  • Rapid Communications
  • TelePrompTer / Group W Cable
  • Time Warner Cable
  • UA-Columbia Cablevision
  • Windjammer Communications

1 – Still in operation, but no longer offers cable or Internet as part of its services

Defunct satellite
  • AlphaStar
  • GlobeCast World TV
  • PrimeStar
  • United States Satellite Broadcasting
  • Voom HD Networks
Defunct IPTV
  • Sky Angel
  • Virtual Digital Cable
Defunct terrestrial
  • Aereo
  • MovieBeam
See also
  • Radio spectrum pollution
  • v
  • t
  • e
Additional resources on North American television North America
  • List of local television stations in North America
  • DTV transition
  • North American TV mini-template
  • Canadian networks
  • List of Canadian television networks
  • List of Canadian television channels
  • List of Canadian specialty channels
  • Local Canadian TV stations
  • List of United States stations available in Canada
  • 2001 Vancouver TV realignment
  • 2007 Canada broadcast TV realignment
  • Mexican networks
  • Local Mexican TV stations
United States
  • American networks
  • List of American cable and satellite networks
  • List of American over-the-air networks
  • Local American TV stations (W)
  • Local American TV stations (K)
  • Spanish-language TV networks
  • 1994 United States broadcast TV realignment
  • 2006 United States broadcast TV realignment
  • List of Canadian television stations available in the United States
  • Insular Areas TV
  • Africa, Asia, and Oceania
  • Americas
  • Europe
Authority control
  • WorldCat Identities
  • VIAF: 110144647635343459670
  • LCCN: nr2007013388
  • GND: 1036416135
  • BNF: cb16905232x (data)
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Netflix Assets
  • Original programs
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  • Netflix and chill
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Netflix original series Current Since 2013
  • House of Cards
  • Orange Is the New Black
Since 2014
  • BoJack Horseman
  • All Hail King Julien
Since 2015
  • The Adventures of Puss in Boots
  • Unbreakable Kimmy Schmidt
  • Chef's Table
  • Between
  • Daredevil
  • Grace and Frankie
  • Sense8
  • Club de Cuervos
  • Project Mc2
  • Dinotrux
  • Narcos
  • The Mr. Peabody & Sherman Show
  • Master of None
  • W/ Bob & David
  • Jessica Jones
  • Atelier
  • F Is for Family
  • Making a Murderer
  • Dawn of the Croods
  • Real Rob
Since 2016
  • Degrassi: Next Class
  • Chelsea Does
  • Love
  • Fuller House
  • Lego Friends: The Power of Friendship
  • Flaked
  • Netflix Presents: The Characters
  • Lost & Found Music Studios
  • The Ranch
  • Kong: King of the Apes
  • Marseille
  • Chelsea
  • Lady Dynamite
  • Hibana: Spark
  • Voltron: Legendary Defender
  • Word Party
  • World of Winx
  • Stranger Things
  • Home: Adventures with Tip & Oh
  • Last Chance U
  • Beat Bugs
  • Ask the StoryBots
  • Kulipari: An Army of Frogs
  • Easy
  • Luke Cage
  • StoryBots Super Songs
  • Haters Back Off
  • Skylanders Academy
  • The Crown
  • Roman Empire: Reign of Blood
  • Paranoid
  • 3%
  • Captive
  • Luna Petunia
  • White Rabbit Project
  • Dirk Gently's Holistic Detective Agency
  • Crazyhead
  • The OA
  • Travelers
  • Trollhunters
  • Chasing Cameron
Since 2017
  • One Day at a Time
  • Edgar Rice Burroughs’ Tarzan and Jane
  • We're Lalaloopsy
  • A Series of Unfortunate Events
  • Frontier
  • Santa Clarita Diet
  • Abstract: The Art of Design
  • Ultimate Beastmaster
  • VeggieTales in the City
  • Legend Quest
  • Buddy Thunderstruck
  • Iron Fist
  • Julie's Greenroom
  • Ingobernable
  • 13 Reasons Why
  • Five Came Back
  • Bill Nye Saves the World
  • Dear White People
  • Las chicas del cable
  • Spirit Riding Free
  • Anne with an E
  • The Keepers
  • El Chapo
  • Free Rein
  • GLOW
  • Castlevania
  • Friends from College
  • Ozark
  • The Worst Witch
  • Wet Hot American Summer: Ten Years Later
  • Atypical
  • True and the Rainbow Kingdom
  • The Defenders
  • Disjointed
  • Greenhouse Academy
  • Arrested Development (season 4, 2013)
  • The Killing (season 4, 2014)
  • Star Wars: The Clone Wars (season 6, 2014)
  • Trailer Park Boys (seasons 8–11, 2014–17)
  • DreamWorks Dragons (seasons 3–7, 2015–17)
  • Longmire (seasons 4–5, 2015–16)
  • Black Mirror (season 3, 2016)
  • Lovesick (season 2, 2016)
  • Mystery Science Theater 3000 (season 11, 2017)
  • The Last Kingdom (season 2, 2017)
  • Lilyhammer (2012–14)
  • Hemlock Grove (2013–15)
  • Turbo FAST (2013–16)
  • VeggieTales in the House (2014–16)
  • Marco Polo (2014–16)
  • Richie Rich (2015)
  • Bloodline (2015–17)
  • Wet Hot American Summer: First Day of Camp (2015)
  • Popples (2015–16)
  • Care Bears and Cousins (2015–16)
  • Lego Bionicle: The Journey to One (2016)
  • The Get Down (2016–17)
  • Gilmore Girls: A Year in the Life (2016)
  • Girlboss (2017)
  • Gypsy (2017)
  • American Vandal (2017)
  • Neo Yokio (2017)
  • Jack Whitehall: Travels with My Father (2017)
  • Big Mouth (2017)
  • The Magic School Bus Rides Again (2017)
  • Mindhunter (2017)
  • Alias Grace (2017)
  • Godless (2017)
  • She's Gotta Have It (2017)
  • Glitch (season 2, 2017)
  • Dark (2017)
  • Comedians in Cars Getting Coffee (season 10, 2017)
  • Damnation (2017)
  • Kiss Me First (2017)
  • Queer Eye (2017)
  • Stretch Armstrong and the Flex Fighters (2017)
  • The End of the F***ing World (2017)
  • The Punisher (2017)
  • Watership Down (2017)
  • Alexa & Katie (2018)
  • Disenchantment (2018)
  • Everything Sucks (2018)
  • Dr. Seuss' Green Eggs and Ham (2018)
  • Insatiable (2018)
  • Kingdom (2018)
  • Lost in Space (2018)
  • Maniac (2018)
  • O Mecanismo (2018)
  • Safe (2018)
  • Samantha! (2018)
  • Spy Kids: Mission Critical (2018)
  • The Ballad of Buster Scruggs (2018)
  • The Legend of Monkey (2018)
  • Carmen Sandiego (2019)
  • Altered Carbon (TBA)
  • Black Earth Rising (TBA)
  • Collateral (TBA)
  • Ratched (TBA)
  • Requiem (TBA)
  • Seven Seconds (TBA)
  • The Dark Crystal: Age of Resistance (TBA)
  • The Eddy (TBA)
  • The Good Cop (TBA)
  • The Green Beret’s Guide to Surviving the Apocalypse (TBA)
  • The Kominsky Method (TBA)
  • The Letdown (TBA)
  • The Spy (TBA)
  • Troy: Fall of a City (TBA)
  • v
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Netflix films and documentaries Current Documentaries
  • The Zen of Bennett (2012)
  • The Short Game (2013)
  • The Square (2014)
  • Mitt (2014)
  • The Battered Bastards of Baseball (2014)
  • Print the Legend (2014)
  • E-Team (2014)
  • Virunga (2014)
  • Hot Girls Wanted (2015)
  • What Happened, Miss Simone? (2015)
  • Tig (2015)
  • Winter on Fire: Ukraine's Fight for Freedom (2015)
  • My Beautiful Broken Brain (2016)
  • Extremis (2016)
  • The White Helmets (2016)
  • Audrie & Daisy (2016)
  • Amanda Knox (2016)
  • 13th (2016)
  • Into the Inferno (2016)
  • I'll Sleep When I'm Dead (2016)
  • The Ivory Game (2016)
  • Casting JonBenet (2017)
  • Get Me Roger Stone (2017)
  • Joshua: Teenager vs. Superpower (2017)
  • Beasts of No Nation (2015)
  • A Very Murray Christmas (2015)
  • The Ridiculous 6 (2015)
  • Crouching Tiger, Hidden Dragon: Sword of Destiny (2016)
  • Pee-wee's Big Holiday (2016)
  • Special Correspondents (2016)
  • The Do-Over (2016)
  • The Fundamentals of Caring (2016)
  • Brahman Naman (2016)
  • Rebirth (2016)
  • Tallulah (2016)
  • XOXO (2016)
  • ARQ (2016)
  • The Siege of Jadotville (2016)
  • Mascots (2016)
  • I Am the Pretty Thing That Lives in the House (2016)
  • 7 Años (2016)
  • True Memoirs of an International Assassin (2016)
  • Mercy (2016)
  • Spectral (2016)
  • Barry (2016)
  • Coin Heist (2017)
  • Clinical (2017)
  • Take the 10 (2017)
  • iBoy (2017)
  • Imperial Dreams (2017)
  • Girlfriend's Day (2017)
  • I Don't Feel at Home in This World Anymore (2017)
  • Burning Sands (2017)
  • Deidra & Laney Rob a Train (2017)
  • The Most Hated Woman in America (2017)
  • The Discovery (2017)
  • Win It All (2017)
  • Sandy Wexler (2017)
  • Sand Castle (2017)
  • Tramps (2017)
  • Small Crimes (2017)
  • Handsome: A Netflix Mystery Movie (2017)
  • Blame! (2017)
  • War Machine (2017)
  • Shimmer Lake (2017)
  • You Get Me (2017)
  • Okja (2017)
  • To the Bone (2017)
  • The Incredible Jessica James (2017)
  • Naked (2017)
  • What Happened to Monday (2017)
  • Death Note (2017)
  • Little Evil (2017)
  • First They Killed My Father (2017)
  • Gerald's Game (2017)
  • Our Souls at Night (2017)
  • The Meyerowitz Stories (2017)
  • Wheelman (2017)
  • Mudbound (2017)
  • Bright (2017)
  • 6 Balloons (2017)
  • A Futile and Stupid Gesture (2017)
  • Brain on Fire (2017)
  • Godzilla: Planet of the Monsters (2017)
  • Mute (2017)
  • The Angel (2018)
  • Game Over, Man! (2018)
  • Outlaw King (2018)
  • The Other Side of the Wind (2018)
  • The Week Of (2018)
  • The Irishman (2019)
  • Apostle (TBA)
  • Come Sunday (TBA)
  • Dude (TBA)
  • Happy Anniversary (TBA)
  • Hold the Dark (TBA)
  • Nappily Ever After (TBA)
  • Newness (TBA)
  • The Babysitter (TBA)
  • v
  • t
  • e
Netflix specials Stand-up comedy
  • Craig Ferguson: I'm Here to Help (2013)
  • John Hodgman: Ragnarok (2013)
  • Aziz Ansari: Buried Alive (2013)
  • Chelsea Handler: Uganda Be Kidding Me Live (2014)
  • Nick Offerman: American Ham (2014)
  • Aziz Ansari: Live at Madison Square Garden (2015)
  • Hasan Minhaj: Homecoming King (2017)
  • Justin Timberlake + The Tennessee Kids (2016)
  • Michael Bolton's Big, Sexy Valentine's Day Special (2017)

How to Train Your Dragon: The Serpent's Heir
How to Train Your Dragon: The Serpent's Heir
The dragons of Berk are coming to Dark Horse! Hiccup, Toothless, and all their dragon-riding friends from DreamWorks Animation's acclaimed How to Train Your Dragon films are starting new adventures in comics! Created with the help of the film's writer, director, and producer Dean DeBlois, these graphic novellas will bridge the gap between the second film and the upcoming third film. More adventures, more dragon lore, and more fun! You won't have to wait years for more dragons; they are coming to you--in comics!

Click Here to view in augmented reality


Amazon Fire TV Stick (Previous Generation)
Amazon Fire TV Stick (Previous Generation)
Enhance your entertainment set with Amazon Fire TV Stick and binge watch your favorite movies and TV shows. The easy-to-plug media streaming device is compatible with HDMI output ports and micro USB for power only. With output resolution of 720p and 1080p up to 60fps, this entertainment device is durable. This fire TV stick offers 8 GB internal storage in 1 GB memory with cloud storage for all amazon cloud drive customers. This media streaming Amazon device is lightweight and can be carried around as well.

Click Here to view in augmented reality

Look How Orange You Look - Unisex Fit Apron - Orange - One Size
Look How Orange You Look - Unisex Fit Apron - Orange - One Size
This Look How Orange You Look Unisex Fit Adult Apron is made from 100% cotton. Available in one size in Black, White, Purple, Kelly Green or Royal Blue. Usually dispatched next working day via tracked post from our UK offices.

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Bondi Balance Mini Exercise Ball 9 Inch for Stability, Pilates and Barre (Pump and Workout Guide Included)
Bondi Balance Mini Exercise Ball 9 Inch for Stability, Pilates and Barre (Pump and Workout Guide Included)
These Mini Exercise Balls are the same barre balls used around the world in your favourite Barre, Pilates and Yoga classes. They are perfect for squeezing a Pilates or Strength workout at home or on holiday. Did I mention the Pilates Ball deflates to fit in your purse? Buy your Pilates Exercise Ball now!

Click Here to view in augmented reality


Storytime in Berk: How to Defend Your Dragon; How to Pick Your Dragon; How to Start a Dragon Academy; How to Build a Dragon Fort; How to Raise Three ... Track a Dragon (How to Train Your Dragon TV)
Storytime in Berk: How to Defend Your Dragon; How to Pick Your Dragon; How to Start a Dragon Academy; How to Build a Dragon Fort; How to Raise Three ... Track a Dragon (How to Train Your Dragon TV)
Join Hiccup, Toothless, and all of their friends on high-flying adventures in this Level 2 Ready-to-Read boxed set with books based on popular episodes of DreamWorks Dragons.Do you have what it takes to be a fearless Dragon Rider? Join the citizens of Berk for storytime in this collection of their favorite tales, perfect for beginning and early readers. This collection includes: How to Track a Dragon How to Build a Dragon Fort How to Raise Three Dragons How to Defend Your Dragon How to Pick Your Dragon How to Start a Dragon Academy DreamWorks Dragons © 2017 DreamWorks Animation LLC. All Rights Reserved.

Click Here to view in augmented reality

Amazon Fire TV - 1st Generation
Amazon Fire TV - 1st Generation
Amazon Fire TV is a tiny box that connects your HDTV to a world of online entertainment. With a huge selection of TV episodes and movies, voice search that really works, plus exclusive features like Amazon FreeTime, it's the easiest way to enjoy Netflix, Prime Instant Video, HBO GO, Hulu Plus, low-cost movie rentals, music, photos, games, and more. What's on Amazon Fire TV? Amazon Fire TV combines all your favorite subscriptions and streaming services with Amazon's massive selection of digital content. Watch over 200,000 TV episodes and movies, rent videos from just 99 cents, or kick back with your favorite sports, news, music, and games. Perfect with Prime Prime members enjoy unlimited, commercial-free streaming of tens of thousands of popular movies and TV shows including The Hunger Games, Marvel's The Avengers, Downton Abbey, Justified, Dora the Explorer, and Amazon exclusives like Alpha House at no additional cost. Eligible customers can try Amazon Prime for 30 days for free. Voice search that actually works The Amazon Fire TV remote has a built-in mic so you can instantly search TV shows, movies, actors, directors, and genres using just your voice—no more typing with your remote to find what you want. Powerful performance 1080p HD video, Dolby Digital Plus up to 7.1, smooth gaming, and ultra-fast streaming—everything about Amazon Fire TV is fast and fluid. It's all thanks to a quad-core processor with 3x the processing power of Apple TV and Roku, a dedicated Adreno 320 graphics engine, and 2 GB of memory—4x that of Apple TV, Roku, and Chromecast. Immediate video start with ASAP The exclusive new ASAP (Advanced Streaming and Prediction) feature predicts what movies and TV episodes you'll want to watch and gets them ready to stream instantly. The more you use Fire TV, the more accurate ASAP becomes, dynamically adapting to your viewing habits. Easy to set up and use Amazon Fire TV arrives pre-registered to your Amazon account and sets up in minutes. A user-friendly interface makes it easy to browse popular movies, shows, and personalized recommendations straight from your home screen. Download the Fire TV Remote App to control your Fire TV with your mobile device. The app features voice search, simple navigation, and a keyboard for easy text entry, no more hunting and pecking. Great for gaming, too Fire TV is the easiest, most affordable way to game on your HDTV. Play blockbuster titles like Minecraft-Pocket Edition, The Walking Dead, Monsters University, the Amazon exclusive Sev Zero, plus great free games. There are over a hundred titles to explore, with thousands more coming soon. The average price of paid games is only $1.85. Music, photos, and video Stream millions of songs through Pandora, iHeartRadio, and TuneIn. Fire TV also makes it easy to enjoy photos and videos from your smartphone or tablet, so you can share favorite moments on the big screen with family and friends.   Amazon Fire TV Roku 3 Apple TV Google Chromecast Features List Price $99 $99 $69 $35 Voice Search   HDMI video out (up to 1080p) Digital Plus with Audio (Dolby Audio surround sound) Optical audio out Processor Quad-core Dual-core Single-core Single- core Memory 2 GB 512 MB 512 MB 512 MB Ethernet (wired connectivity)   Wi-Fi Dual- band/ Dual-antenna (MIMO) Dual- band/ Dual-antenna (MIMO) Dual-band/ Dual-antenna Single- band Remote with no line of sight required Popular Services Netflix Amazon Instant Video Hulu Plus Crackle YouTube HBO GO Showtime Anytime WatchESPN Bloomberg TV Vevo Pandora   MLB.TV Twitch Games Number of Games Over 500 Less than 100 None Less than 75 Optional dedicated game controller (sold separately)   Amazon Fire TV Technical details Size and Weight: 4.5" x 4.5" x 0.7" (115 mm x 115 mm x 17.5 mm). 9.9 oz (281 grams) SOC Platform: Qualcomm Snapdragon 8064 Processor: Qualcomm Krait 300, quad-core to 1.7 Ghz GPU: Qualcomm Adreno 320 Storage: 8 GB internal Memory: 2 GB LPDDR2 @ 533 MHZ Wi-Fi Connectivity: Dual-band, dual-antenna Wi-Fi (MIMO) for faster streaming and fewer dropped connections than standard Wi-Fi. Supports 802.11a/b/g/n Wi-Fi networks Bluetooth: Bluetooth 4.0 with support for the following profiles: HID, HFP 1.6, SPP Cloud Storage: Free cloud storage for all Amazon content Ports: 5.5 mm DC Jack, Type A HDMI 1.4b output, w/HDCP, Optical Audio (TOSLINK), 10/100 Ethernet, USB 2.0 Type A Audio: Support for Dolby Digital Plus, 5.1 surround sound, 2ch Stereo and HDMI audio pass through up to 7.1 Content Formats Supported: Video: H.263, H.264, MPEG4-SP, VC1. Audio: AAC, AC-3, E-AC-3, HE-A, PCM, MP3. Photo: JPG, PNG Output Resolution Supported: 720p and 1080p up to 60fps System Requirements: High-definition television, HDMI cable TV Compatibility: Compatible with high-definition TVs with HDMI capable of 1080p or 720p at 60/50Hz, including popular HDCP-compatible models from these manufacturers: Hitachi, JVC, LG, Mitsubishi, NEC, Panasonic, Philips, Pioneer, Samsung, Sharp, Sony, Toshiba, Vizio, Westinghouse Warranty and Service: 1-year Limited Warranty and service included. Regional Support: Certain services may not be available outside the U.S. Included in the Box: Amazon Fire TV, Amazon Fire TV remote, 2 AAA batteries, Power Adapter, Quick Start Guide Fire TV Remote Technical details Size and Weight: 1.5" x 5.5" x .6"(38.3 mm x 139.9 mm x 16.1 mm). 68 grams or 0.15 lbs with batteries (45.5 grams or 0.10 lbs without batteries) Batteries: 2 x AAA (included) Bluetooth: Bluetooth 2.1 + EDR with support for the following profiles: HID, HFP 1.6, SPP Voice Search: Dual digital microphones with noise suppression technology integrated Buttons: Voice, 5-way Directional, Back, Home, Menu, Rewind, Play/Pause, Fast Forward

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