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China's Starbucks Rival Lists on Nasdaq With Cars-to-Lattes Plan
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Burning Cash Is Strategy of Choice for China's Starbucks Rival
For now, American investors seem impressed enough by Luckin’s aggressive expansion plan for the Xiamen-based company to raise a higher-than-expected $561 million in its initial public offering Thursday. Reinout Schakel, the company’s chief financial officer, said he was pleased with the trading debut. The Chinese startup is seeking to overtake Starbucks, opening more stores in two years than the industry giant has in 20 years.
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China's Starbucks Rival Lists on Nasdaq With Cars-to-Lattes Plan
For now, American investors seem impressed enough by Luckin’s aggressive expansion plan for the Xiamen-based company to raise a higher-than-expected $561 million in its initial public offering Thursday. Reinout Schakel, the company’s chief financial officer, said he was pleased with the trading debut. The Chinese startup is seeking to overtake Starbucks, opening more stores in two years than the industry giant has in 20 years.
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